JOURNEY OF HAND BLOCK PRINTING IN INDIA

JOURNEY OF HAND BLOCK PRINTING IN INDIA

Hand block printing is something that you must be seeing too much on fashion spreads, lately. With the recent surge inĀ sustainable fashionĀ (and thankfully so!), all your favorite influencers and celebrities are acing their ā€˜comfortable street style’ game through handcrafted and beautiful hand block prints. You might be out and about to incorporateĀ some pieces in your wardrobeĀ and be thinking about some basic questions about hand block printing. Well,Ā Organic VibesĀ is here for rescue, so let’s walk over step by step.

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Isha Ambani Sara Ali Khan Vidya Balan celebrity wearing Hand Block Prints

What is Handblock Printing?

Hand block printingĀ is an age-old craft of making beautiful motifs on silk, cotton, and linen fabrics using incised wooden blocks. These motifs are not brushed strokes but rather are stamped from an incised wooden block.Ā Hand Block printing in IndiaĀ Organic vibes Hand Block Printed SareesĀ Ā 

History Of Hand Block Printing In India

This timeless art, though likeably originated in China, but truly flourished in India. It remarkably rose in popularity around the 12thĀ century, in the age of Maharajas, when abstract and geometrical designs were all the rage amongst fashionistas of that era. Block printing reached its creative peak in the Mughal era. Around this time floral motifs, leaf designs, and animal prints were introduced. The designs were exported everywhere in the world with each signature motif designating a different region of the country. But during, the ā€œBritish Rajā€ heavy taxes were imposed on crafts and the Indians were forced to buy their own work at exorbitant amounts. Hand block printing saw an all-time low during British colonialism.Ā History of wood block and hand Block printing in indiaĀ Ā 

Struggle Of Local Artisans

In present times, this craft is struggling to survive in small villages of Rajasthan, Gujarat, Andhra Pradesh, and Madhya Pradesh. The local artisans have inherited the art from their ancestors that dates back to about 300 years ago. AtĀ Organic Vibes, we are making efforts to connect with our glorious past by bringing the efforts of local craftsmen to the forefront. You can check the amazing work of our local artisansĀ here

To know more about how this art of Block printing can contribute towards a sustainable future and a healthy planet. ReadĀ 5 REASONS YOU SHOULD SWITCH TO SUSTAINABLE FASHION ASAP

Check out how our IndianĀ Celebrities are upping their "comfortable street style game"Ā in the Indian Block prints here

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